When HBO Asia based in Singapore, needed to increase productivity in ingest, promotions and playout, to streamline its services in South East Asia it turned to Pharos. The new system delivers entertainment to 22 countries and will soon help to launch HD services

HBO Asia brings top blockbuster movies to Asia first through exclusive output licensing deals with the major Hollywood studios - Columbia/TriStar, NBC Universal, Paramount and Warner Bros.

HBO Asia's flagship channel, HBO, is available in 22 countries throughout Asia and has a viewing subscriber base of 31 million. HBO offers closed-captioned subtitling in Bahasa Indonesia, Bahasa Malaysia, Cyrillic, Simplified Chinese, Traditional Chinese, Thai, and Vietnamese.

HBO Asia is headquartered in a 38,000 sq. ft. facility in Singapore where all the channels are programmed, packaged and up-linked to the APSTAR 2R satellite. The facility also allows for production and post-production of on-air promotion collateral.

To find out more about Pharos' work with HBO Asia, please view this case study as a PDF